Why Ukrainian women-owned businesses make perfect sense. In this screenshot we are discussing our pipeline of Ukrainian women-owned SMEs that we are supporting with LifeLine Ukraine and Women In (WIN). The reasons to focus on women-owned SMEs in Ukraine are various. Men join the army more frequently than women. Women are often more resilient, conscientious, loyal, and long-term oriented than men. My 28 years in Eastern Europe simply show that women are often a better bet than men. And they are better borrowers than men.
With LifeLine Ukraine we provide aid to Ukraine on 3 levels: Day-to-day help through the supply of daily consumables; Medium-term help through the supply of